Even more than a review of Social Selling Squad, this is a review for Sam Rathling, where the Social Selling Squad is currently the best place you can get access to her (so this fits for me perfectly). If you EVER have the opportunity to book a call with her in the community, it's worth it.
Before this, I'd been active on Skool and learning all about high-ticket consulting models taught by the main mentors I'd studied, Andrew Kirby (community lead at Skool), Alex Hormozi ($100M Offers), and Sam Ovens (former owner of Consulting.com and founder of Skool.com) — years before they all started working on Skool.com together. As soon as Sam met me she recognized, I knew my stuff and was more than ready to "break out" and offer people massive value who were dying for my help, but there was this massive gap I'd yet to overcome.
Until I met Sam, I had these MAJOR bottlenecks!! Due to health issues at the time, so I never had the time to build things like content, websites, and major social media presence... which content in the community ALSO helps with. And Sam Ovens would say, if you want to know what the market needs, ASK THEM.
But I never really understood *HOW* to make that process natural, and flow easily. Sam showed me how easy, fun, and natural it can be... and how it can do it easily.
Since meeting Sam, after just a few short weeks of some of my most fun and social professional networking experiences, I ended up getting super busy super fast working on dream projects I've been incredibly excited about since even day 1.
And my problem changed.
JUST learning about social selling basics (which doesn't even touch on all of the content she knows how to do on LinkedIn®, much of which can be applied to Skool or any other platform...) changed my biggest problem from:
Before - not enough opportunity To After - getting too busy doing EXACTLY the kind of work I SHOULD be doing, practically overnight.
I'd definitely have to call Sam Rathling my 4th GREAT teacher / mentor, and in so many respects bump her to the top of the list, and I've barely scratched the surface in terms of what she can offer when it comes to corporate and enterprise selling or the LinkedIn® world. This massive shift has taken the concept of outreach and connecting with others or promoting myself from feeling "Salesy" to "Effortless, Automatic, Fun, and Exciting!" (with just what I feel like comes from roughly just 1-3% of the powerful knowledge she has available).
And it's not just "vibes."
It's also strategic awareness.
And for me, it seemed so obvious once I began to understand it.
It was like the missing piece of the puzzle that just made everything click in place for me.
My only concern is right now is that I'm so busy working on my ideal projects (and could easily have found more, knowing what I knew now, if I wanted to choose something different)... that I don't have time for more social outreach & networking opportunities that feel so amazingly high-leverage, fun, enjoyable, and profitable.
_________
And because I've been less of a "LinkedIn®" guy myself thus far (I have had a much more established presence and experience with the Skool platform since joining in 2021, and how to bring as well as find business there through my own network & connections)...
I'll add what I've seen from others in the community who have used LinkedIn® so you can get some value from this post.
I've noticed the people who GET the wins from Sam are those who actually study the content she has in the classroom, post their content, join the calls, and actually take Sam's advice from the powerful education she has to offer.
So whether you just want to learn about social selling in general...
Or whether you'd like to build an audience on LinkedIn® (or apply the same principles to any other platform)...
Consume the content. (It's working for those who apply it.) Listen to Sam. (That's all I needed!)
And if you don't take my word for it, just hop into the community (as of now it's still free to join!) and come and meet some of Sam Rathling's raving fans.
Oh. And also, I used to get kind of intimidated by people with a lot of success in business. That might or might not sound silly to you. And if that's an issue, you have nothing to worry about. Sam is super down-to-earth and super chill.
And as for me, I'm just stoked it's taken the entire concept of business from feeling challenging, to feeling super natural and easy. So I just want to give back, and keep having fun!
BEFORE:I knew a lot about business and marketing basics, especially for the high-ticket solopreneurs and marketing... but I had a MASSIVE gap in understanding how to network and connect with others in ways it could lead to sales.
AFTER:Immediately after joining and talking to Sam I had a blast doing networking calls that demonstrated my competency to myself and others, quickly landing case study clients and ideal work opportunities. More importantly, the whole process of networking, outreach, and connection immediately began feeling easy and fun (but it was important to connect with Sam, hop on a call with her, and actually take advantage of the amazing things she knows. So don't just join. Study, and do the work, and learn to do things her way!).
As I said in my longer review, my only problem is I haven't had time to do as much of the social selling and outreach I had a blast doing for a few weeks, because I just ended up getting to work on ideal projects that had a tons of scope, in ways I never would have expected initially. Essentially, learning the NEW skills got me to properly monetize my OLD skills. But I'm really looking forward to when the bulk of the work from my current projects lets me get back to having time again to deploy the rest of Sam's social selling strategies, which like I said to me now feel easy, and really, really fun.
