The Content Revenue Lab vs "Your Best Course" Build Lab

Des is very supportive, doesn't hold back with sharing ideas and tips.

Des is very supportive, doesn't hold back with sharing ideas and tips. I had a call with him and came off the call feeling inspired and actually took action within a minute of hanging up. Simple advice led me to keeping it simple. Going back to basics feels doable for me right now. Thank you so much Des! Appreciate you xxx

Julie Nelson · Apr 29, 2026

Des is the best free call I have ever had in 7 years in the coaching industry.

Des is the best free call I have ever had in 7 years in the coaching industry. 1 million stars needed. He was super encouraging, helpful, funny and kind. He knows the algorithm of YouTube and gave me practical to the point advice to fix my channel. After a bunch of bad experiences with "big" youtube coaches and so much wasted money, I just wanted to give up. Des gave me hope on not to. He gave me ideas on the tweaks never once being mean, just kind but constructive. He did the opposite of other free calls and was honest, didn't sell me into anything. I am a hard no on free calls because of the hard sell to high ticket usually. Des didn't do that and now I want to buy from him.

I had a "roadblock" call with Des.

I had a "roadblock" call with Des. It gave me a lot to think about—and I’m in the “I haven’t started yet” camp! Highly recommend a quick call with him and checking out his Skool community. There's much to learn, and it's a friendly environment. 🙌🏻 Thanks again, Des!

Krissi Driver · Apr 9, 2026

Building a course? Build Lab will help you make it a standout.

Shannon is such a wealth of knowledge and inspiration. I joined Build Lab late in the game... my course was already built out and launched. But as I'm going through the classroom here, I'm finding so many opportunities for improvement. Most coaches just say "build a course, you'll make money!" But Shannon actually teaches you HOW to do it. With grace, patience, and encouragement every step of the way.

Liisa Reimann · Jan 23, 2026

High-Impact, High-Value Support for Course Creators

Shannon is truly the best of the best when it comes to course creation. She has an incredible ability to break down the process in a way that makes it clear, doable, and meaningful, especially for those of us who want to teach with real impact and create high-quality courses. What sets Shannon apart is not just her expertise, but how she shows up. She brings in thoughtful guest experts who genuinely complement the course-creation process, is responsive and present with questions and needs inside the community, and has built a cohesive, supportive space for creators. I’ve used her framework to build two signature courses, and I continue to come back to it. If you’re serious about creating courses that are well-designed, aligned, and effective, Shannon and The Build Lab need to be part of your plan.

BrendaOT · Jan 15, 2026