How long does a Google review take to show up?

Google says policy checks can delay a new review by a few days. The displayed score can take up to 2 weeks to update.

Why isn't my Google review count updating?

The count follows the published reviews, and the score can lag up to 2 weeks. Write down the count and the score on one day, then check again later.

Does the customer need a Google Account to post?

Yes. Google needs an account to post a review, and a non-Gmail address can be used to create one.

Should the customer post the review again?

I wouldn't. Wait the few days first. Posting from a second account counts as fake engagement under Google's policy.

Who do I contact if a real review is missing?

Contact Google Business Profile support. Google says automated spam detection can occasionally remove a legitimate review.

Google review not showing: why and how long

A new Google review can take a few days to appear, because Google runs policy checks first. That is the usual reason a review you can't see isn't there yet. Give it a few days before you assume anything is wrong.

Two clocks run separately. A review's appearance can be delayed a few days. The displayed score can take up to 2 weeks to update after a new review. So your count and your average can each lag on their own schedule.

The catch is that a missing review isn't always a slow one. Reviews removed for policy violations are not restored, so check the other causes before you wait any longer.

How long does a new Google review take to show?

Google says its policy checks might take a few days, which can delay a review's appearance on your profile.

The customer can swear they posted it, and still be right. Check your public listing for yourself.

Why isn't my review count or score updating?

The score is the average of published ratings, and Google says it may take up to 2 weeks to update after someone leaves a new review.

So write down your review count and your score on one day, and check again later. If the count moved and the score didn't, that fits the lag Google describes. Don't read it as a problem yet.

What else can keep a review from showing?

Google's help pages name a few causes besides the policy check:

After a profile merge, reviews from both profiles can take a few days to display.
Reviews might be removed after a profile is reinstated, so contact support if some are missing.
Google might temporarily disable user-created content, including reviews.
A customer on older software can have trouble posting, and Google suggests updating the Maps app.

That list is what Google published. I wouldn't call it complete.

Could Google have removed it?

Yes. Reviews are usually removed for policy violations such as spam or inappropriate content, and removed reviews are not restored.

Automated spam detection can also remove a legitimate review by mistake. If you think that happened, contact support. Read why Google reviews disappear for the longer list.

Please don't ask the customer to delete and repost. That is my advice, and a second account would run into Google's rule on content from multiple accounts.

What do I do next?

Check your public listing after a few days and again at 2 weeks. If you want a steady flow of reviews to watch, start with your Google review link and QR code.

ProveWorth publishes each review on your own page after we read it, and we email you so you can reply. You can get your free page or see how it works.

Why is my Google review not showing up?